Jonathan Shields: [to Georgia] Well, congratulations, you've got it all laid out for you so you can wallow in pity for yourself. The betrayed woman. The wounded doe with all the drivel that goes with it going through your mind right now. Oh, he doesn't love me at all. He was lying. All those lovely moments, those tender words. He's lying. He's cheap and cruel. Well, maybe I like Lilas. Maybe I like to be cheap once in a while! Maybe everyone does, or don't you remember?

- Kirk Douglas (as Jonathan Shields) in The Bad and the Beautiful (1952)

Jonathan Shields: [whistles] Gentlemen! There seems to be an honest difference of opinion.
Harry Pebbel: There is.
Jonathan Shields: It looks as though we'll have to make a compromise.
Harry Pebbel: You bet we will.
Jonathan Shields: The compromise, gentlemen, is this: Harry, shut your penny-pinching mouth and build him his platform!

- Kirk Douglas (as Jonathan Shields) in The Bad and the Beautiful (1952)

Jonathan Shields: Because he was a drunk, you're a drunk. Because he loved women, you're a tramp. But you forget one thing: he did it with style.

- Kirk Douglas (as Jonathan Shields) in The Bad and the Beautiful (1952)

Jonathan Shields: Don't worry. Some of the best movies are made by people working together who hate each other's guts.

- Kirk Douglas (as Jonathan Shields) in The Bad and the Beautiful (1952)

Jonathan Shields: If you dream, dream big.

- Kirk Douglas (as Jonathan Shields) in The Bad and the Beautiful (1952)

Fred: [after Jonathan's father dies broke and disgraced] Are you going to change your name?
Jonathan Shields: Change it? I'm gonna ram the name of Shields down their throats!

- Kirk Douglas (as Jonathan Shields) in The Bad and the Beautiful (1952)

Rosemary Bartlow: James Lee, you have a very naughty mind... I'm happy to say.

- Gloria Grahame (as Rosemary Bartlow) in The Bad and the Beautiful (1952)

Harry Pebbel: I've told you a hundred times. I don't want to win awards. Give me pictures that end with a kiss and black ink on the books.

- Walter Pidgeon (as Harry Pebbel) in The Bad and the Beautiful (1952)

Georgia Lorrison: Jonathan, will you marry me?
Jonathan Shields: Not even a little bit.

- Kirk Douglas (as Jonathan Shields) in The Bad and the Beautiful (1952)

Georgia Lorrison: People who knew my father give me the extra work and a line to say every now and then. I drink what I want, I see who I want. Who knows. Someday, I may even get married, to a nice, upright, assistant's assistant.

- Lana Turner (as Georgia Lorrison) in The Bad and the Beautiful (1952)