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Facts > Films > Drifting

Drifting (1923) Facts

Drifting
Director(s) Tod Browning
Producer(s)

No producer listed for this movie

Featured Cast Matt Moore, Wallace Beery, J. Farrell MacDonald, William V. Mong, Anna May Wong
Total Facts 2

A Jewel Production. Universal, not owning a theater chain, devised a 3-tiered brand system that helped it market its feature product to independent theater owners: Red Feather (low-budget), Bluebird (mainstream releases) and Jewel (prestige productions). Jewels would often receive special promotion and be marketed with an eye for higher roadshow ticket prices. The studio would cease this brand-driven marketing system in late 1929.


Prints exist in the Filmovy Archiv film archive, in the Magyar Filmtudomanyi Intezet es Filmarchivum film archive, and in the Gosfilmofond film archive.

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